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August 9, 2010

How Come A Small Business Goes Over Better    Author: Admin

Posted in Small Business | |

Numerous times folks who are curious in opening their own business make the err of going in direction over their heads and the entire matter easily becomes a huge mistake. If you’ve ever wondered why a small business seems to just go over much better then you are definitely in the right place because in this article I am hoping to provide you with some of the answers to questions such as that. A small business does have some wonderful benefits, there is absolutely no doubt about that and I have seen on many different occasions that someone’s small business always seems to become much more of a success than any of the larger businesses in that same area. Many times when someone does choose to open a small business and it only turns out to be the biggest mistake of their life, it is simply because they chose to jump into something without first giving it a great deal of thought.

Owning and managing a small business is much easier than trying to control every single aspect of any larger type of business and your stress levels will definitely be much lower if you could begin teaching yourself more about what it takes to make any business work. Maintaining a small business is really something that anyone of us could do but if you have not had the proper information given to you or have not spent enough time learning about every aspect of the business, you really are only setting yourself up for a huge financial disaster, which it surely did not have to be. Nobody goes into any type of business venture assuming that it is just all going to fail but most people that go into owning and managing any small business definitely has some little concerns about being able to keep it afloat. A small business can provide you with enough income that you would never need to work a second job for fears of not being able to afford everything. This is only possible however, for those of you who are truly committed to making the small business a huge success.

For anybody out there that is maybe considering delving into some type of small business venture, please make sure that you first speak with other business owners in your area to find out some of the small details that could really make you or break you. Knowing the important key things that could set you up for success is really something very important and if you give others the opportunity to advise you on some of the aspects of your small business, chances are you will not have to stay up all night trying to figure out how in the world you could ever possibly make ends meet. It is up to you to really make this a success because it will not happen overnight, have patience and plenty of drive, with those two things you are more than likely going to be smiling all the way to the bank!

Five Money-Saving Travel Tips for Small Businesses    Author: Admin

Posted in Small Business | |

Saving money is a priority for any business, especially a small business.

Small businesses often need every break and discount they can get, and traveling can be one of the most costly areas for small businesses. Unfortunately, many of the best travel advantages only go to big businesses.

To help your business compete, here are a few tips to make your traveling expenses a little more palatable.

* Search for cheap airfares. Internet search engines provide a great resource for cheap fares. Be sure to get on these sites’ e-mail lists so you stay abreast of specials.

* Avoid alcohol. Drinking alcohol at meals can boost your bill. Stay away from adult beverages and you will be much happier when the check arrives.

* Stay in and watch a movie. By simply staying in your room at night and not going to bars or nightclubs, you can save yourself a lot of cash.

* Use free time for free attractions. Instead of heading to the golf course, go to a museum. Free attractions can be enlightening and easy on the wallet.

* Look for a deal on your rental car. You may want to join a discount program for car rental.

Car rental discount programs for business have traditionally only been offered to large businesses. But now, Thrifty’s SmartBiz program is breaking new ground as the first car rental discount program designed specifically for small businesses.

With a SmartBiz account, you’ll get low business rates with no minimum financial commitment. A free SmartBiz account also gets you unlimited miles, free additional drivers, free enrollment, no fees, no dues and no contracts. The account offers one free day of car rental after every 16 rental days with no blackout dates.

August 2, 2010

Entrepreneurial Failure – Get Used To It    Author: Admin

Posted in Entrepreneur | |

To be a successful entrepreneur you are going to have to learn to deal with failure. There is no way around it. Thomas Edison tried over ten thousand different experiments before he finally demonstrated the first incandescent light bulb on October 21, 1879. Bill Gates’ first company, Traf-O-Data, was a failure. Michael Jordan was once quoted as saying: “I’ve missed more than 9,000 shots in my career. I’ve lost almost 300 games. 26 times I’ve been trusted to take the game winning shot; And missed. I’ve failed over and over again in my life. And that is why I succeed.”

In my short stint as an entrepreneur I’ve failed more times than I can count. I have also had my share of success, but its not even close to equal. The failures far outweigh the successes, and Im sure I have a lot more failure ahead of me. Im OK with that because I know that as soon as I stop failing, I have stopped trying to innovate. It’s the nature of the business of being an entrepreneur, and of success in general.

If it were easy, everyone would do it. It is naive to think that every good idea that you have will result in a successful business venture. I have yet to hear an entrepreneur say “every single idea I come up with seems to work.” More likely, you hear something like “I failed at my first five businesses before this one took off.”

Think about that for a second. Five businesses. Sometimes the number is three, sometimes it’s 20, but the important point is that most entrepreneurs don’t hit a home-run with their first company. It really does amaze me – how many people have the stones to fail five times and still start a sixth business? You have to be supremely confident and treat those previous five times as a learning experience for the sixth. And if number six fails, you have to do the same and move on to number seven.

In my opinion, the most important thing is how you deal with failure. Once you accept that it’s inevitable, you are able to learn from your mistakes and move on. It’s easy to let the failure consume you – not so much because you are pessimistic, but more so because it is hard to see something that you poured your heart and soul into be ignored or rejected. As soon as possible you need to come to the realization that your business is what they are ignoring or rejecting, NOT you. The sooner you do that, the sooner you can objectively analyze why you failed and learn the things necessary for improvement in the future.

Failure isn’t easy and is extremely frustrating, but it’s a necessary part of success. Don’t believe me? Ask Thomas Edison, Bill Gates or Michael Jordan! Ok, asking Thomas Edison might be a little tough, but you get the idea :)

Guidelines for Online Small Business Owners.    Author: Admin

Posted in Small Business | |

you are contemplating setting up a small online business you should realise it is simply to down to a numbers game.

The difference between businesses that succeeded and ones that do not is down to their conversion ratios, meaning the ratio of visitors who actually become paying customers.

If one in 50 of your visitors become a paying customer, then you will have a conversion ration of 2%. All businesses should aim to increase this ratio, simple things like using enticing tactics such as a sale can help.
The trouble is nowadays people seem desperate for visitors, they panic and pay for batches of visitors. Unfortunately these systems rarely increase your conversation ratio at all; in fact all they do is give you a false perception of your business.

A lot of online small business owners make 3 mistakes:

1.They put Google Adsenseaffiliates everywhere, in my opinion these are good systems but they do detract from your core business.
2.They make their websites too complicated, when marketing to a worldwide audience; keep your website simple and easy to follow.
3.They get greedy, their prices are too high.

These points may seem obvious but it is often the most obvious things that people miss.

Here are some general guidelines for small business owners.

1.Spend time researching your website development.
2.Have an understanding of Keywords and how they benefit your site.
3.List with the main search engines and directories.
4.Have patience, especially in the first year.
5.Be imaginative
6.Dont be greedy, dont scare potential customers away.

Remember do not get carried away by the amount of visitors to your site, simply work on improving your conversation ratio, by doing this year on year you will be well on your way to running a successful business.

http:www.bizseller4u.com

Does Your Small Business Need A Web Site? (Part 1)    Author: Admin

Posted in Small Business | |

Does Your Small Business Need A Web Site? (Part 1)

You are a small business owner. You use the internet both in your business and personally. Obviously you know there are many, many web sites out there. More then likely, you’ve even made purchases through someone else’s web site. Perhaps it is apparent that you could be doing the same thing with your own business. Certainly, extra e-commerce sales could only help your bottom line. But does your business really need a web site?

In deciding that, consider what a web site really is to a business. A well designed site can give your business exposure to a much larger group of potential customers. That makes it a powerful tool in your marketing arsenal.

In today’s hyper-competitive business environment, marketing experts tell us that having a successful marketing strategy is essential to the growth of your business. Effective use of a web site can draw in new leads and turn leads into conversions. Now these new customers (your best market) can be further wooed through follow up online newsletters, automatic appreciation e-mails (auto-responders), special offers or any number of tactics. All the while building a mailing list which is like gold to anyone’s marketing efforts. With this almost limitless and relatively inexpensive marketing tool in the form of your web site, your profits have an even greater ability to soar.

A web site does need to be well designed. Also, in addition to targeted, effective content, your site needs to be regularly maintained and updated. Using its full potential requires someone in your company continually coming up with new online marketing strategies. But these efforts, if thought of as marketing investments, can mean big rewards in the form of increased profits for your business.

In this information age, the internet is key to making innovative marketing decisions that build a successful business. Your competition knows this and heshe probably has a web site. If they are savvy enough to realize its marketing potential, then they have a competitive edge. But you can make up ground and pass them up with a well designed web site of your own.

(For Part 2 of this article “What is a well designed web site?” Please visit my web site.)

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